Neocrm is a subsidiary of Beijing IngageApp Internet Technology Ltd., Co. as an enterprise-scale CRM provider powered by the mobile internet technologies. Our intelligent solution empowers the engagement between businesses and customers, improving customer satisfaction, and achieving sustainable revenue growth.
Neocrm supports automated business processes from marketing, sales to service. We leverage new technologies such as AI, big data, and IoT to enable businesses across various industries to truly transform into a customer-centric digital operation organization. Neocrm helps B2B companies connect with external distributors, service providers, and end-users, establishing a full-cycle customer relationship management system. It also connects B2C businesses and consumers through a social platform based omnichannel engagement mechanism, enabling targeted marketing and highly efficient customer acquisition. Meanwhile, our multi-language, multi-national, multi-currency capabilities support global enterprises to expand their business operations overseas.
Since its inception, Neocrm has been continuously innovating while ensuring the top-grade quality of its products. For four consecutive years, it has been the only Chinese CRM vendor listed in the Gartner Magic Quadrant for Sales Automation and surpassed renowned global vendors in key functional indicators. With rich industry insights and customer service experiences, it has won the trust of brand-named customers such as Lenovo, Shanghai Electric, Sinotrans, Stanley Black&Decker, Mazak and many other Fortune 500 companies. We have raised funding from well-known venture capital firms such as Sequoia Capital, Matrix Partners, and Tencent Corporate Venture. Leveraging the strategic alliance with Tencent, Neocrm has become the market leader in China’s enterprise software sector.
Over the past few years, Neocrm and Tencent have carried out in-depth cooperation, based on the vision of “omnichannel engagement”. To help businesses better engage their customers in the mobile internet era, we leveraged Tencent’s 1.4 billion+ user base and its rich social data set to deliver a fully integrated social CRM solution. This solution utilizes WeChat, Tencent QQ, Tencent Advertising platform, Tencent Online Conference and AI, helping businesses engage their customers anytime and anywhere. At the same time, Neocrm joined Tencent’s “Qianfan” SaaS ecosystem to provide end-to-end CRM solutions for businesses across all industries.
Neocrm will continue to cultivate enterprise-scale CRM products and services. While empowering businesses to optimize processes and user experience, it will utilize new technologies to redefine the relationship between companies and their customers.
Neocrm is by far the market leader in China’s SaaS CRM field, continuously delivering top-grade products and services by leveraging new technologies such as cloud computing, social networking, mobile, big data, IoT, and artificial intelligence. We offer a full CRM product suite, including marketing cloud, sales cloud, partner cloud, service cloud, BI, and Neo-Platform (aPaaS platform for CRM). Recently, Neocrm launched the digital customer insight product of CDP (customer data platform), serving B2C enterprises through the entire “awareness-interest-purchase-loyalty” customer lifecycle.
Neocrm applications are built on top of our industry-leading platform. The combination of aPaaS (Application platform-as-a-service) and customer data platform offers businesses with a 360-degree customer journey management from customer acquisition, sales conversion, and post-sales services to loyalty management.